Steve Jobs just shipped two new secrets

“I’d give a lot for Steve’s taste.” Image c/o Joi Ito/Flickr

A previously unseen MIT video and a fresh insight into how Steve Jobs handled the task of getting good feedback in meetings have appeared, and both are well worth your time.

Freshly-found Steve Jobs footage

This clip has been around for a few months, but only recently got noticed. It’s a 1992  talk at MIT during which Jobs talked about his departure from Apple, how he felt this was a loss for the company, and explained a little about how his management style had changed.

As reported, he says: “I now take a longer-term view on people. When I see something not being done right, my first reaction isn’t to go fix it, it’s to say we’re building a team here and we’re going to do good stuff for the next decade, and not just the first year. So Continue reading “Steve Jobs just shipped two new secrets”

John Carmack recalls “frustrating” arguments with Apple’s Steve Jobs

How could you say Steve Jobs is not a gamer? Look at that Atari joystick he’s holding!

When John Carmack talks publicly these days, he’s usually focused on intricate technical matters, the blue-sky potential of virtual reality, or occasionally business-focused lawsuits. So when the Doom co-creator and Oculus CTO used a lengthy Facebook post to open up about his memories of Apple’s late CEO Steve Jobs, it provided an interesting and rare look into two enigmatic tech luminaries.

Carmack leads off by recalling his fondness for Jobs’ expensive NeXT workstations, mentioning a failed marketing deal to feature “Developed on NeXT” branding on the original Doom, well before it was a cultural phenomenon. That failed marketing deal put Jobs and Carmack in each others’ orbit, a proximity which Carmack says he used to convince Jobs to adopt OpenGL 3D graphics standards on Macintosh, rather than using

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12 new facts we learned about the legendary Steve Jobs

A fresh set of fascinating insights into the mind of Steve Jobs have emerged, this time from John Carmack (the man behind Doom, Quake and Wolfenstein 3D) in a newly-published set of memories about the Apple co-founder.

Steve Jobs missed a chance to promote NeXT

Carmack loved NeXT computers (Jobs’ other computer company). At one stage, he asked Jobs if he could put a ‘Developed on NeXT computers’ logo in the beginning start-up sequence of Doom. Jobs declined, only to put out feelers to achieve just that once the game became succesful.

Jobs wasn’t so into games

Despite his place in helping Atari’s breakout game, Breakout to happen, Jobs wasn’t so into games on the Mac, says Carmack. “Several things over the years made me conclude that, at his core, Steve didn’t think very highly of games, and always wished they weren’t as important to his platforms as they turned Continue reading “12 new facts we learned about the legendary Steve Jobs”

Doom Creator John Carmack Shares His Interactions With Steve Jobs

John Carmack, best known for his work on iconic games that include Quake, Doom, and Wolfenstein 3D, today took to Facebook to share details on his interactions with Steve Jobs and to provide some insight into Jobs’ opinion on gaming, what it was like working with Jobs, and what it felt like to participate in one of Jobs’ famous keynotes.

Carmack first interacted with Jobs when Jobs was still at NeXT, because Carmack wanted to add a “Developed on NeXT computers” logo to the original Doom game. His request was initially denied, but later Jobs changed his mind. Doom never included a made on NeXT label, but Carmack did go on to work with Jobs on other projects.



Jobs, said Carmack, didn’t appear to “think very highly of games” and seemed to wish “they weren’t as important to his platforms as they turned out to be.” Carmack was asked

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Steve Jobs’ 1973 job application fetches $174,000 at auction

Enlarge (credit: RR Auction)

A handwritten job application from Apple co-founder Steve Jobs has sold for more than $174,000, according to auction house RR Auction. The company told Reuters that the winning bidder is an Internet entrepreneur from England who doesn’t want to be publicly identified.

The single-page document, dated to 1973, doesn’t identify what job Jobs was applying for. But it provides a window into how Jobs—who would have been 17 or 18 at the time—saw himself.

Jobs identifies himself as an English literature major at Reed College. He officially dropped out of Reed after a single semester in the fall of 1972, but he continued staying with friends on campus and auditing classes in 1973.

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Steve Jobs Employment Questionnaire Sold for $174,757 at Auction

A rare employment questionnaire filled out by former Apple CEO Steve Jobs was auctioned off last week, earning an impressive $174,757.

Jobs filled out the questionnaire in 1973, just after dropping out of Reed College, where he attended school for approximately six months and then audited classes for another year and a half.



The document provided a rare look into Jobs’ life at the time, with Jobs listing “english lit” as his major and Reed College as his address. “Computer” and “Calculator” were listed as skills, along with “Design” and “Tech,” and Jobs said that he had special abilities that include “Electronics” and digital “Tech or Design Engineer.”

Soon after filling out the employment questionnaire, Jobs took a position as a technician at Atari after showing the company a version of Pong designed by Steve Wozniak. Just two years later, Jobs, Wozniak, and Ronald Wayne founded Apple Computer in

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Lisa Brennan-Jobs to Publish Memoir of Her Childhood With Steve Jobs and Chrisann Brennan

Grove Press this week announced that Lisa Brennan-Jobs, the eldest daughter of late Apple co-founder Steve Jobs and artist Chrisann Brennan, is working on a memoir about her childhood spent between two imperfect but extraordinary parents. The news was first reported by the Associated Press.

Lisa Brennan-Jobs and Steve Jobs via BHW


In the book, titled Small Fry, Brennan-Jobs recounts how Jobs was “rarely present” in the early years of her life, as he denied paternity. As she grew older, however, Jobs began to show an interest in her and apologized for his behavior.

The memoir’s description notes that Jobs ushered his daughter into a “new world of mansions, vacations, and private schools.” Brennan-Jobs was “thrilled” to receive attention from her father, but he could be “cold, critical and unpredictable” at times, echoing stories about his management style at Apple:

When she was young, Lisa’s father was a

Continue reading “Lisa Brennan-Jobs to Publish Memoir of Her Childhood With Steve Jobs and Chrisann Brennan”

Happy Birthday to Steve Jobs and MacRumors

Former Apple CEO Steve Jobs, who co-founded Apple and was responsible for catapulting the company to wild success with products like the iPod and the iPhone, was born on February 24, 1955, and were he still alive, today would mark his 63rd birthday.

Jobs not only founded Apple alongside Steve Wozniak in 1976 and directed the future of technology with the development of some of the first personal computers, but he also brought Apple back from the brink of failure even after being ousted from the company he created.



Though he passed away in October of 2011 when he was just 56, Steve Jobs had a lasting impact on Apple’s culture. As current Apple CEO Tim Cook often says, Steve Jobs’ DNA — his taste, his thinking, his unwavering perfectionism, his dedication to hard work, and his lust for innovation — will “always be the foundation of Apple.”

A Steve Jobs’s signed job application is worth more than a year’s wages

Autograph this

Even this signed newspaper clipping is going to raise thousands of dollars

Steve Jobs was actively, if a little ineptly, seeking employment after dropping out of Reed College in 1972, now one of his signed job applications is up for auction and is expected to raise more than some of us earn in a year ($50,000+).

Thanks for all the fonts

We know that Jobs dropped out of college because he really didn’t want to be a financial burden on his parents. He didn’t fall completely out of sight – he found ways to check classes about Shakespeare, dance, and calligraphy.

The latter in particular was a huge influence on the development of the Mac, and its font handling capabilities which – history shows – kick-started digital arts.

“If I had never dropped in on that single calligraphy course in college, the Mac would have never had multiple typefaces or

Give Steve Jobs a job
Steve Jobs signed
Apple Ron Wayne

Continue reading “A Steve Jobs’s signed job application is worth more than a year’s wages”

Employment Questionnaire and Two Signatures From Steve Jobs Going Up for Auction

An auction site is set to sell off three pieces of Steve Jobs memorabilia, including a rare employment questionnaire filled out by the former Apple CEO.

Jobs filled out the application in 1973, just after dropping out of Reed College, where he attended school for approximately six months and then audited classes for another year and a half.

On the document, Jobs lists “english lit” as his major, and Reed College as his address. He lists “Computer” and “Calculator” as skills, along with “Design” and “Tech,” and says that he has special abilities that include “Electronics” and digital “Tech or Design Engineer.”



Auction site RR Auction expects the questionnaire to fetch upwards of $50,000 at auction.

Along with the questionnaire, the site also plans to auction off two documents that feature a rare Steve Jobs signature. The first is a Mac OS X technical manual that Jobs signed

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When it comes to computers people actually use, Apple is winning

Apple and mobility

Welcome to the disappearance of tech

Mobility is everything. iPads, iPhones and notebook computers have pretty much replaced desktops for most tasks, and while the latter are still essential for some things, the direction of travel is mobile everything.

Steve Jobs knew

Apple’s old boss saw this coming.

From way back when he focused Jony Ive’s design team on inventing the iBook and (later) the titanium MacBook Pro to the day the first iPhone appeared (as an off-shoot of work already being done on a new tablet device), Jobs knew what was coming.

He said as much in 2010 when he introduced the iPad. “Apple is a mobile devices company. This is what we do,” he said, observing that when iPhones and notebooks were added together, his was the biggest mobile device company in the world.

You could argue that his track record on his return to Apple shows just Continue reading “When it comes to computers people actually use, Apple is winning”

Steve Jobs Introduced the MacBook Air Exactly 10 Years Ago Today

Today marks the tenth anniversary of the late Steve Jobs unveiling the MacBook Air, the world’s thinnest notebook at the time.



After introducing the AirPort Time Capsule and sharing some iPhone and Apple TV news, Jobs walked over to his podium, grabbed a manilla envelope, and pulled out the sleek MacBook Air. The crowd at Macworld erupted with applause as Jobs held the ultra-light notebook in the palm of his hand.

The thinness came at a cost. The base model ran $1,799 for a 1.6GHz Intel Core 2 Duo processor, 2GB of RAM, and an 80GB hard drive. A maxed out version was also available for $3,098, around $300 more than the base Mac Pro at the time, with a faster 1.8GHz processor and a 64GB solid-state drive.



MacBook Air was all about firsts. The notebook was Apple’s first without a CD/DVD drive, first to ditch a range

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Source Code for Apple’s Lisa Operating System to be Released for Free in 2018

The Apple Lisa, released in 1983, was one of the first personal computers to come equipped with a graphical user interface, and soon the operating system that ran on the Lisa will available for free, courtesy of the Computer History Museum and Apple.



As noted by Gizmodo, Al Kossow, a software curator at the Computer History Museum, recently announced that both the source code for the Lisa operating system and the Lisa apps have been recovered. Apple is reviewing the source code, and once that’s done, the museum will be releasing the code publicly.

Just wanted to let everyone know the sources to the OS and applications were recovered, I converted them to Unix end of line conventions and spaces for Pascal tabs after recovering the files using Disk Image Chef, and they are with Apple for review. After that’s done, CHM will do an @CHM blog post about

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Mac 101: Customizing Finder Views, Part 2

Last week, we started our exploration of Finder customization by looking at the Icon and List view options. If you would like to review the first installment, you’ll find it in the Rocket Yard article: Mac 101: Customizing Finder Views, Part 1.

For Part 2 of our series on customizing the Finder, we’re going to look at the two remaining views: Column and Cover Flow.

Column View
Column view is actually a holdover from NeXTstep, the operating system developed by NeXT Computer. NeXT was purchased by Apple in 1997, giving Apple access to the NeXTstep system, as well as marking the return of Steve Jobs to Apple.

Column view was the default view for the file system interface in NeXTstep. It featured a hierarchical view of the file system organized into columns, with each column being part of the path to the file object in question.

Video: Steve Jobs had ‘the light of god’, ex-Apple retail chief

Things take a seasonally religious twist with news of a Dove Channel show in which Apple’s ex-store boss, Ron Johnson, opens up about Steve Jobs, Apple and more.

Steve had passion

Speaking on Frankly Faraci, Johnson had some interesting insights into Apple’s founder, Steve Jobs.

“Steve was a very private person,” Johnson says, “but boy the light of God burned inside of him big time. He had a passion for customers, for products, for life, for his family, for the ones he was closest to, that I think is pretty unmatched.”

Johnson also talked about the creation of Apple Retail, saying:

“There’s two things people want in stores. At times you want convenience, and at times you want an experience. Stores have to deliver one or the other, and I’ve always been one who votes for experience, and that goes back to my faith because I really believe Continue reading “Video: Steve Jobs had ‘the light of god’, ex-Apple retail chief”

Steve Jobs’ BMW Z8 Estimated to Fetch Up to $400,000 at Auction in New York Next Month

A luxurious, 400 horsepower BMW Z8 owned by late Apple co-founder Steve Jobs is headed to auction next month at Sotheby’s in New York. The winning bid is estimated to reach between $300,000 and $400,000.



Jobs’ ownership is documented through several service invoices accompanying the car, as well as a copy of a California registration or so-called “pink slip” in his name and at his personal residence, according to the listing.

“According to legend, Jobs was convinced to buy the Z8 by Larry Ellison the iconoclastic CEO of Oracle, who enthused to Jobs that the car was a paragon of modern automotive engineering and ergonomics,” the listing says.



The roadster has a production date of April 1, 2000, and it was delivered to him in October of that year, according to Sotheby’s. Jobs reportedly sold the car in 2003 to its current owner in Los Angeles.

Over the course of

Continue reading “Steve Jobs’ BMW Z8 Estimated to Fetch Up to $400,000 at Auction in New York Next Month”

The dramatic details of Steve Jobs’ life are playing out in a new opera

The Making of The (R)evolution of Steve Jobs, The Santa Fe Opera (YouTube)

Steve Jobs has been the subject of all kinds of art over the years, and now scenes from his life will play out on stage with powerful vocals in a new opera. The (R)evolution of Steve Jobs highlights the “complicated and messy” life of the Apple cofounder and is the product of a partnership between composer Mason Bates and librettist/Pulitzer Prize winner Mark Campbell.

Pairing something as contemporary as the story of Steve Jobs and Apple with a classical medium such as opera may seem like a mismatch. However, Bates was convinced he and Campbell could produce a compelling opera focusing on a big theme of Jobs’ life—his need to control everything and make a perfect product, in contrast with the inherent uncontrollable nature of life.

The (R)evolution of Steve Jobs isn’t a simple story, and that’s not

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Steve Jobs Opera Premieres in Santa Fe This Saturday

An opera based on the life of late Apple CEO and co-founder Steve Jobs is set to open in Santa Fe, New Mexico this Saturday. Called The (R)evolution of Steve Jobs, the opera will have its world premiere showing on July 22 at 8:30 p.m on the Santa Fe Opera’s open-air summer stage.

The opera has been in development since 2015, created by electronica DJ Mason Bates and librettist Mark Campbell. It tells the story of the Jobs and his struggle to balance life, family, and work, and is set to a live orchestra accompaniment, guitar, natural sounds, and expressive electronics, including Apple’s own devices.



Bates described one of the scenes to ABC News in an interview last week, highlighting the moment where Steve Jobs introduces the first iPhone before being exhausted by illness.

At this moment in Mason Bates’ opera “The (R)evolution of Steve Jobs,” a

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John Sculley on Steve Jobs: ‘People Never Think How Close We Were’

The people behind a movie about the ouster of Steve Jobs from Apple are still seeking funding to put it together, and while I can’t vouch for them (because I do not know them), I can say that I think this could be an interesting idea – and would make a refreshing change from the second-rate movies about Steve Jobs we’ve seen so far.

What this is

As you can see, the promo for the film features an interview with John Sculley, the Pepsico guy Steve Jobs bought to Apple, who eventually kicked him out the company. “We were inseparable for almost three years,” said Sculley.

“Steve Jobs was not a monster, he was a genius,” he said, pointing out that so many of the movies and books we’ve seen about this iconic moment in the Apple co-founder’s career are far too simplistic in their approach.

“People only think of Continue reading “John Sculley on Steve Jobs: ‘People Never Think How Close We Were’”

10 Years Ago Today, the Original iPhone Officially Launched

Exactly 10 years ago today, on June 29, 2007, the original iPhone went on sale, six months after Steve Jobs stood onstage at Macworld Expo 2007 in San Francisco and told the world Apple was reinventing the phone, revolutionizing an entire industry like it had done with the Macintosh in 1984 and the iPod in 2001.

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The iPhone, with its 3.5-inch display, lack of a physical keyboard, Apple-designed touch-based user interface, and multi-touch support, was unique among phones of that era, and as Jobs promised, it changed everything. The product that some speculated would fail miserably shaped the smartphone industry and made Apple one of the most valuable companies in the world.



Even before the public had touched an iPhone, there was incredible hype, just like there is today with each new iteration. In the days leading up to the

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